Examining Dominant Gold Loan Market Trends and the Shift Towards Digital Pawn-Broking The gold loan sector is currently witnessing a paradigm shift driven by the "phygital" model—a combination of physical presence and digital convenience. One of the most prominent trends is the move toward "Gold Loan at Home," where lenders send certified appraisers to a customer's residence to value the gold and transfer the loan amount instantly to their bank account. This level of...
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